What is a Channel

A channel is a way of communicating with a customer. A channel has two main characteristics: transport and a unique identifier in the facility.
Transport is a means of communication. Each of the means of communication has its own unique identifiers of subscribers: address, id, name or phone number. Wazzup only uses two modes of transport: WhatsApp and Instagram. The unique identifier for the WhatsApp channel is the phone number, and for Instagram, the username.
Wazzup targets WhatsApp and Instagram chats voice methods of communication do not apply to them.